London Fashion Week 2019 Harry Clicks Story

 

london fashion week

London Fashion Week 2019

The fashion frenzy is about to begin as London Fashion Week opens its doors again this September get ready to indulge yourself in two weeks of catwalks, after-parties and fashionistas. You’ll be able to spot them all over London, from jet lagged high-end models to the biggest designers in the industry.

London Fashion week

LFW History

The British Fashion Council, a non-profit trade group aiming to promote British design in the UK and abroad, was founded in 1983. They then launched London Fashion Week just one year later in 1984, from a West London car park. Some of the first designers to be there were Betty Jackson, David Fielden and John Galliano.

The event continued to go on each year until the early nineties when the recession meant only a few designers were chosen to showcase their collection. But, in 1993 the event regained its reputation as Naomi Campbell put on an eye-popping display walking down the catwalk topless for the Philip Tracey collection. The event continued to regain popularity when student designer Stella McCartney’s collection was modelled by Kate Moss and Naomi Campbell in 1995 which sold out completely.
London Fashion Week approached new difficulties in the early 2000’s as British designers like McCartney and McQueen took their talents elsewhere across European countries and US designers were hesitant to travel after 9/11, which left a gap in the market. This facilitated Topshop being the first high street store to be featured at LFW which then led on to the ongoing popularity and demand for high street budget friendly fashion.
In 2009, LWF continued to attempt to re-attract those major brands such as Burberry with the return of Anna Wintour to her front-row seat after a two-year absence. Shortly after this, digital became a big part of the fashion industry with 2,000 bloggers registering to attend LFW in 2014.
LFW was also the first major fashion week to go fur free in 2018, which was complexly ground-breaking in the fashion industry. It is also a huge contributor to the UK’s economy with it directly contributing £32.3 billion to the UK’s GDP in 2017 meaning it’s now almost as big as the finical sector.

How I (Harry Clicks) Get Into London Fashion Week

I  have aspirations of being a fashion photographer 10 years back when I came to London 2009. I saw Hindi movie call Fashion (2008 film). London Fashion Week is about as big as it can get. It’s one of the main fashion capitals of the world, and remains highly respected for both designers and the press.

hardeep Singh
Hardeep Singh (Harry Clicks) 2011 at LFW11

As a result, getting into fashion shows can seem difficult. you must have all camera equipment.   There are hoops to jump through in the form of paperwork and applications, that requires you to have experience before you get experience, and even fees to be paid for passes.

Email Everyone (and I Mean Everyone)

the official London Fashion Week website and I check out the schedule. Each designer listed there will have a press contact. I grab those details and write them an email, telling them

Dear 
I am photojournalist building my portfolio for fashion 
photojournalism. 
Any opportunity  for London fashion week photographer pass.Please let me know 
Many thanks 
Hardeep Singh (Harry)                     
Freelance Photographer, Photojournalist
PHONE: +44 (0)789823826 
Email:-har2989@gmail.com 
 www.harryclicks.com 
 I am a photographer. I Give an Experience of beauty. Confidence and transmission.  
Build Your Passion | Make A Difference | Leave A Legacy

 

Once my emails are out, 18 show passes confirmed out of 117 emails from designers unit 8/09/2019.  it’s a case of waiting to see what comes in. Some passes may only be confirmed the day before the show, as the organizers juggle their list and hold onto a few places until the last minute.

Designers ask for Examples of your previous work for an accreditation pass, they would be review and confirm your attendance.

My official pass, and permissions from individual designers Show Schedule

Monday 9th September

PRITCH LONDON / RUNWAY 7:30PM

Thursday 12th September

A Celebration of Canadian Design/ Runway 6:00PM

This year, TFI are coming to London Fashion Week in partnership with the High Commission of Canada in the United Kingdom, Global Affairs Canada, City of Toronto and the Canada-UK Foundation, to showcase ‘A Celebration of Canadian Design’ which will feature 10 of Canadas leading clothing and accessory designers and their SS20 collections.

The event will showcase the spring/summer 2020 collections from 10 of Canada’s leading apparel and accessory designers:

 

Friday 13th September

Jamie Wei Huang/ Runway 10:00AM

I love four Seasons/ Runway 4:00PM

Pam Hogg/ Runway  5:00PM

Maian Breton/ Runway 9:00PM

Saturday 14th September

Kepaza/ Runway 4:30PM

Rocky Star / Runway 5:30PM

Fashion London /Runway 7:30PM

Stories From Arabia/Runway 8:30PM

Sunday 15th September

FJU Talents / Runway 1:45PM

A- Jane/ Runway 3:00PM

Ying Sheng Education Graduate Runway 4:15PM

LeSillage/ Runway 6:45PM

Atelier Zuhra/ Presentation 8:00PM

My attendance would be above show runway. other shows I refused my invitation because timing overlapping with other shows.

 

 

 

 

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